Of swings and misses: episode two

Talk of a new industry body to oversee polling standards gathers pace, even as international observers wonder what all the fuss is about.

The Sydney Morning Herald and The Age – or the Herald/Age, to adopt what is evidently Nine Newspapers’ own preferred shorthand for its Sydney and Melbourne papers – have revealed their opinion polling will be put on ice for an indefinite period. They usually do that post-election at the best of times, but evidently things are more serious now, such that we shouldn’t anticipate a resumption of its Ipsos series (which the organisation was no doubt struggling to fund in any case).

This is a shame, because Ipsos pollster Jessica Elgood has been admirably forthright in addressing what went wrong – and, importantly, in identifying the need for pollsters to observe greater transparency, a quality that has been notably lacking from the polling scene in Australia. In particular, Elgood has called for the establishment of a national polling standards body along the lines of the British Polling Council, members of which are required to publish details of their survey and weighting methods. This was echoed in a column in the Financial Review by Labor pollster John Utting, who suggests such a body might be chaired by Professor Ian McAllister of the Australian National University, who oversees the in-depth post-election Australian Election Study survey.

On that point, I may note that I had the following to say in Crikey early last year:

The very reason the British polling industry has felt compelled to observe higher standards of transparency is that it would invite ridicule if it sought to claim, as Galaxy did yesterday, that its “track record speaks for itself”. If ever the sorts of failures seen in Britain at the 2015 general election and 2016 Brexit referendum are replicated here, a day of reckoning may arrive that will shine light on the dark corners of Australian opinion polling.

Strange as it may seem though, not everyone is convinced that Australian polling really put on all that bad a show last weekend. Indeed, no less an authority than Nate Silver of FiveThirtyEight has just weighed in with the following:

Polls showed the conservative-led coalition trailing the Australian Labor Party approximately 51-49 in the two-party preferred vote. Instead, the conservatives won 51-49. That’s a relatively small miss: The conservatives trailed by 2 points in the polls, and instead they won by 2, making for a 4-point error. The miss was right in line with the average error from past Australian elections, which has averaged about 5 points. Given that track record, the conservatives had somewhere around a 1 in 3 chance of winning.

So the Australian media took this in stride, right? Of course not. Instead, the election was characterized as a “massive polling failure” and a “shock result”.

When journalists say stuff like that in an election after polls were so close, they’re telling on themselves. They’re revealing, like their American counterparts after 2016, that they aren’t particularly numerate and didn’t really understand what the polls said in the first place.

I’m not quite sure whether to take greater umbrage at Silver’s implication that Antony Green and Kevin Bonham “aren’t particularly numerate”, or that the are – huck, spit – “journalists”. The always prescient Dr Bonham managed a pre-emptive response:

While overseas observers like Nate Silver pour scorn on our little polling failure as a modest example of the genre and blast our media for failing to anticipate it, they do so apparently unfamiliar with just how good our national polling has been compared to polling overseas.

And therein lies the rub – we in Australia have been rather spoiled by the consistently strong performance of Newspoll’s pre-election polls especially, which have encouraged unrealistic expectations. On Saturday though, we saw the polls behaving no better, yet also no worse, than polling does generally.

Indeed, this would appear to be true even in the specifically Australian context, so long as we take a long view. Another stateside observer, Harry Enten, has somehow managed to compare Saturday’s performance with Australian polling going all the way back to 1943 (“I don’t know much about Australian politics”, Enten notes, “but I do know something about downloading spreadsheets of past poll data and calculating error rates”). Enten’s conclusion is that “the average error in the final week of polling between the top two parties in the first round” – which I take to mean the primary vote, applying the terminology of run-off voting of the non-instant variety – “has been about five points”.

Author: William Bowe

William Bowe is a Perth-based election analyst and occasional teacher of political science. His blog, The Poll Bludger, has existed in one form or another since 2004, and is one of the most heavily trafficked websites on Australian politics.

2,078 comments on “Of swings and misses: episode two”

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  1. Millennial @ #1858 Sunday, May 26th, 2019 – 4:23 pm

    ajm @ #1837 Sunday, May 26th, 2019 – 4:09 pm

    As I said yesterday (I think), I don’t buy that lots of Labor voters have changed to the lunar right ONP or UAP.

    I think that Labor voters are more likely to have changed to the LNP and, at he same time, the more right wing of the NP voter base have changed to ONP and UAP.

    It’s actually more logical to think that voters will have moved a shorter distance rather than a longer one and I’ll keep thinking this until someone produces research that proves my assessment wrong.

    I’ve also wondered this, so I’ve been doing some digging into booth results in my seat of Capricornia.

    Essentially, what I found is that the booths that voted for Labor the most in 2016 swung the most towards the LNP in 2019, and the booths that voted for Liberals the most in 2016 swung the least towards the LNP.

    I’ll have a graph soon to visualize this.

    Right, that took longer than expected. 😐

    So here it is:

    I haven’t done PPVC booths, pre-polls or Hospital Booths, as I don’t think they have been all counted yet, or they are extremely small counts.

    Booths that are coloured black means they have less than 500 votes total.

  2. The election of the Morrison government is a lot like Brexit Referendum, in that the victors won through a campaign where they literally lied through their teeth. Although Scomo did not make any ridiculous promises like those who campaigned for Leave did.

    I really fear that certain elements in the Coalition will literally go insane like the Brexiters have done over the last three years. Scomo being ideologically similar to them, will allow them to indulge a bit in this insanity.

  3. Any of the assembled media press Scott Morrison on why he said Melissa Price would be his Environment Minister after the election, befoire the election, and why she isn’t, after the election?

    Silly question?

  4. Millennial,
    It would be interesting to know whether it correlates to being susceptible to scare campaigns?

  5. Thanks fellas for the reassurences.
    All’s well with the world and Orstraya is back on track as tonight’s Newspoll will show.

    Goodnight all. 😵💤💤💤💤

  6. @C@tmomma

    I would interested to see Millennial’s findings, because I have a hypothesis that those who were electorally disengaged and digital not terribly saavy, ensured that the Coalition would be re-elected in a majority. They were the most likely to be duped by one massive disinformation campaign waged by the Coalition and Clive Palmer.

  7. Tristo @ #1902 Sunday, May 26th, 2019 – 5:34 pm

    The election of the Morrison government is a lot like Brexit Referendum, in that the victors won through a campaign where they literally lied through their teeth. Although Scomo did not make any ridiculous promises like those who campaigned for Leave did.

    I really fear that certain elements in the Coalition will literally go insane like the Brexiters have done over the last three years. Scomo being ideologically similar to them, will allow them to indulge a bit in this insanity.

    Well, he promised a stronger economy and ridiculous isn’t too big a stretch.

  8. @ItzaDream

    Scott Morrison has another thing coming, because I have been predicting the worst economic crisis to hit this country since the Great Depression within the next two years. It will definitely totally discredit the Coalition’s reputation that they are superior managers of the economy to Labor.

    I am fully with Doug Cameron that Labor should not move to the right. In fact it should totally reject neoliberalism and adopt a redistributionalist agenda, complete with something like a Green New Deal.

  9. lizzie @ #1879 Sunday, May 26th, 2019 – 4:56 pm

    @WSJRobTaylor (WSJ)
    1h1 hour ago

    Seriously? Aussie PM has combined his new minister for development and Pacific, Alex Hawke, with responsibilities as Assistant Defence Minister! Is this the only Govt in the world to tie defence and aid? #auspol

    Well they are the most likely invaders when their islands disappear beneath the waves.

  10. The Party will try and pin much of the blame on you. They will claim it was ‘your’ policy agenda. That ‘you’ weren’t popular enough. That is bullshit.

    The Labor Party collectively chose unity over disunity. The party chose you through its processes and no one, no one, could have united the party the way you were able to do. The policy agenda was big, brash and… I believed…right.

    History will be rewritten by the victors. The Party will place as much responsibility for the loss as it can on you. It’s far easier to say ‘it was Bill’s fault’ than face hard truths. You know that. You know how brutal this business can be; but still, when it happens to you; it will hurt.

    https://10daily.com.au/views/a190526nmutw/sam-dastyari-voters-taught-bill-shorten-a-brutal-lesson-heres-a-kinder-one-20190526

  11. Well please let me tell you a bit about our times.

    Women are still suffering from a gender pay gap of 14.1 percent that puts us in an appalling 39th position on world rankings; childcare is still unaffordable for far too many hard-working families, and domestic violence is a national epidemic and disgrace…

    So, Prime Minister, whichever way we have all individually voted, together we have now voted you in, given you our trust, and we need to know you will be there to follow through, and prove that trust has not been misplaced.

    It might have been the contentious seat of Warringah but this is proof we are all just Aussies hoping for a stronger Australia.
    So, sincerely, the very best of luck with it all.

    And look, just one other thing: If you’re ever in doubt when those big decision-making moments arise, when all the nation turns its lonely eyes to you, if despite all your best efforts you find that wisdom is failing you, can you do us a favour? Just call Jacinda.

    https://10daily.com.au/views/a190518iwosb/a-letter-to-the-new-prime-minister-by-lisa-wilkinson-20190518

  12. @lizzie

    I disagree with Sam Dastyari, the Labor party should have focused their campaign on the sheer incompetence and corruption of the Abbott-Turnbull-Morrison government. The policies should have come second, apart from promising to introduce a federal ICAC.

    @ItzaDream

    Clive Palmer will be able to get government subsides to get his coal mine and coal fired power plant built. Along with possibly getting funding for a nuclear power plant to be built (which he promised in the election campaign).

  13. Basically; instead of wandering up there and stomping all over their back yard the greens should have been talking about what the economy will look like after coal is finished; and finish it will.

    https://www.theguardian.com/business/grogonomics/2019/may/25/the-big-swing-to-george-christensen-should-be-where-the-lesson-for-the-election-is

    The mine in all likelihood will never actually come to fruition. It is not a profitable proposition, it has no long-term future and most of the argy-bargy around it seems more about Adani not having to write the whole thing off than actually going into production. But it sounds like there will be work, and work that is easy to understand.

    And worse, there was no real sense of “what else if not that?”

    Why do I despise ( hate is to strong a word) the Greens; because I care about this stuff and believe in this stuff, and the Greens have done as much, if not more when it comes to stopping the much needed transformation of our economy happening.

  14. @ItzaDream

    The lineup sounds like a Theresa May government, expect if she was a member of the European Research Group (Brexiter fanatics) and her cabinet dominated by members of that group.

    God help us

  15. .
    Shannon Watts@shannonrwatts
    15h15 hours ago

    A Tennessee father begged police to remove guns from his suicidal son, but they refused saying it was his “sacred right” to keep them. The son then shot seven people, killing one. Tennessee is one of 35 states that hasn’t passed a Red Flag Law.

  16. frednk,
    But! But! The ‘Stop Adani’ earrings! What if they can’t wear them any more? 😯

    Oh, and I bet they were made out of plastic. Which is made out of…petrochemicals…fossil fuels.

  17. frednk

    I saw Bob Brown on The Drum, trying to defend the Stop Adani convoy. He sounded out of touch. I used to admire him, but I think he is now yesterday’s man.

  18. Natalie ForrestVerified account@nat_forrest
    28s29 seconds ago
    No demotion but a portfolio switch for WA’s Melissa Price – set to become Defence Industry Minister #auspol #perthnews @10NewsFirstPER

    This is a direct repudiation of a public promise made on live, national television, in a debate that Morrison demanded.

    The promise was made in explicit response to a question by Bill Shorten, after Morrison had attempted, in turn, to bully Shorten into nominating Labor’s Home Affairs minister.

    As much as the nation might celebrate the replacement of Price as Environment minister, it remains a clearly broken promise, the ONLY promise Morrison saw fit to make with regards to the post-election ministry.

    Put this along with the other clear broken promise on tax cuts by July 1st: Morrison decided the date of the election, so obviously deliberately arranged for the return of the writs to be too late to allow for the implementation of the tax cuts.

    Throw in Sinodinos – appointed to a diplomatic post BEFORE his Senate election is even confirmed – and a pattern of rank smartarsedness and cynical deception on Morrison’s part is already being established.

  19. LOL come on down Sky After Dark crew.

    Peter BrentVerified account@mumbletwits
    10m10 minutes ago
    People who predicted a Labor win chortling at the foolishness of people who predicted a Labor is just one of those things.

  20. @Bushfire Bill

    I argue we live in a post-truth age, where you can lie as much as you want, so long as you tell the right lies. I believe Scott Morrison is smart enough to know this and being from an advertising background, he is the perfect politician for our times. It also explains why people like Donald Trump and Nigel Farage are major politicians.

  21. Still stuck with the same Ed Minister (who does not give a stuff about public schools or #TAFE or equity in higher ed).

  22. @Confessions

    Well I was watching a video by an economist John Adams who advised the Coalition back during the Abbott government and still is in close touch with some politicians in Canberra. Adams said that the Coalition MP’s told him, they were expecting to be narrowly defeated.

  23. Tristo:

    The mass retirements and glum faces at their campaign launch said exactly this.

    I wonder if Chris Pyne would’ve retired if he’d expected he could have another term and a ministerial salary. He’s never had a career outside govt to rush back to.

  24. Warren Enstch is envoy for the Great Barrier Reef. Yet another layer of sinecure added to Ministerial appointments.

  25. @Confessions

    I remember Peter Dutton sold his Canberra flat as well, he definitely thought he was facing defeat in Dickson.

    I am really thinking Clive Palmer and his $60 million advertising blitz might have decided the election. If it is true, that is pretty disturbing, in that a Federal Election could be bought.

    Well, Scomo better deliver the goods to Palmer, which are federal subsides for his Galliee Basin mine project, Coal Fired Power Plant and possibly a nuclear reactor.

  26. Linda Burney MP
    @LindaBurneyMP

    People who rely on the NDIS deserve a minister who genuinely believes in the scheme. Not six ministers in six years.

  27. “Treaty is important because without treaty there can be no reconciliation, there can be no recognition, there can be no justice and no self-determination,” Daniel Andrews said to applause from the crowd.

    But from the man of the hour came a call for unity, with Long imploring Morrison to become captain of an Australian team which would put end to Aboriginal disadvantage.

    “A captain we can believe in, a captain that will lead us into the future, a captain that will bring us all together,” he said.

    As Long spoke, Morrison put his arm around the former footballer’s shoulder and the two then shook hands and embraced.

    “How good’s Michael Long?” called a voice in the crowd.

    https://www.theguardian.com/australia-news/2019/may/26/indigenous-afl-champ-michael-long-urges-pm-to-be-a-captain-we-can-believe-in?CMP=Share_iOSApp_Other

  28. Bushfire Bill,
    When you read this outline of the Coalition’s campaign you will see that they knew months in advance both of the election date, the date of the Budget and what that would all mean wrt the promises they made:

    https://www.theage.com.au/federal-election-2019/how-the-liberals-beat-labor-at-its-own-game-20190523-p51qki.html

    In other words, they knew they were going to break the tax offset promise BEFORE they made it to the electorate, but they did it anyway, to neutralise a Labor advantage.

    This, and the rest of the things done by the Coalition campaign team, just proves what a bunch of venal ratfuckers they are.

  29. Tristo:

    Perhaps Palmer’s insistence on standing candidates in all 151 HoR seats was the cover he needed for his advert expend to give ‘legitimacy’ to his claim he was trying to win seats in parliament. I mean 151 seats for a minor party? Not even minor parties that have been around for a while have been able to achieve that.

  30. BK @ #1948 Sunday, May 26th, 2019 – 4:41 pm

    C@t
    Stuart Robert is a man beyond reproach. A fine Pentecostal whose unblemished record speaks for itself.

    Whoa! So Scotty is a pentacostal, Lucy Wicks is a pentecostal. Stuart Robert is a pentecostal.

    Who else? This govt feels like a happy clapper uprising.

  31. Lol, in comments to David Crowe’s article:

    Not mentioned, but obviously PM Morrison will be the Minister for Religion.

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